Unilateral Pricing Policy or UPP, we are now able to compete with any retailer on contact lenses and no one can sell the products for less. While retailers are allowed to
charge more than the UPP price, we can now say that we charge the lowest possible price for these products. Not all contact lenses or brands fall under UPP pricing as it
is up to the manufacturer but below is a list of products that we sell at the lowest price.